By 1936, they had introduced three valuable additions to the business: a range of cakes, a selection of confectionery - and the company's first delivery van.

Now Walkers produce could be sold even further afield, and the prospects for expansion were looking promising. But then came the war.

Wartime rationing and their commitment to the Home Guard meant that Joseph's sons couldn't develop the business or their range of products as they would have liked.

But they kept the business going and kept their customers happy throughout the war years by supplying good, tasty bread and oatcakes.